JAHANI AND THE PEASANTS OF QA'EN

Protagonists

Protagonists are them: the producers of red gold in the neighborhood of Qa'en in the Khorasan region of Iran.

Shirin Persia was born to enhance their work by guaranteeing a fair price, encouraging a development that maintains and further improves the current quality of the product, and facilitating the training of new generations in this sector.

Our great goal is also to make the stories, faces, efforts, and passions of these people directly known to consumers, together with the history and knowledge of Saffron.

In this region, Saffron is still grown with traditional methods without chemicals and machinery, following ancient practices that still guarantee today that a product that is recognized as top quality in Iran is obtained. They are small family businesses; they live in small and poor villages on the verge of subsistence despite the value of their product being recognized worldwide.

Contact us

Contacts

Contact us for more informations

SHIRIN PERSIA DI AZADKIA ALA
22, Via Giulio Catoni
Italy, 38121 Trento - TN
info@shirinpersia.com
+39 371 4963812

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Concept, Design, Web

KUMBE DIGITAL TRIBU
www.kumbe.it | info@kumbe.it 

Foto e video

Alireza Azadkia, Parisa Bajelan, Abolghasem Saeed Afkhamoshoara, Kazem Sharifi, Parham Sarkeshiki, Valerio Spinazzi

Testi

Davide Tonna, Ala Azadkia

Logo e progetto grafico della confezione

Shabnam Kaffash 

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